Creative Advertising Agency
Buyer: AFFINITY WATER LIMITED
- Published
- 1 October 2026
- Estimated value
- £3,200,000
- Place of performance
- UKC
- Procedure
- Restricted procedure
- Lots
- 1
- Documents
- 1
- Notice number
- 092888-2026
- Reference
- ocds-h6vhtk-077eb5
- Official source
- Official source
CPV codes
- 79340000Advertising and marketing services
Description
Services relating to advertising creative including: • Brand narrative, strategy and planning • Brand positioning and architecture • Advertising creative • Advertising production (TV and radio) • Digital content and video production • Social media advertising • Behaviour change We are looking to appoint a lead creative advertising partner to act as the creative custodian of our existing 'Keep Life Flowing' campaign, protecting its established visual identity, tone of voice, brand principles, campaign purpose and existing creative equity, while evolving the platform to support Affinity Water's future water saving and behaviour change objectives. The focus will be on evolution rather than reinvention, ensuring Keep Life Flowing remains recognisable while becoming more flexible and responsive to changing weather and water resource conditions. The successful supplier will be expected to evolve, protect and activate the existing Keep Life Flowing platform, helping us deliver stretching water reduction targets through high quality, responsive creative.
Official publications
- FTS · 092888-2026 · 1 October 2026
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Frequently asked questions
- What is the estimated value of this tender?
- The estimated value published by the buyer is £3,200,000.
- Who is the buyer of this tender?
- The contracting authority is AFFINITY WATER LIMITED (United Kingdom).
- How can I bid for public tenders in the United Kingdom?
- Bids are submitted through the official public procurement portal in the United Kingdom. El Vínculo helps you find tenders and analyse their documents; submission always happens at the official source.
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