MA3720C TCD RFT for the Provision of Media Strategy, Planning and Buying Services
- Published
- 10 September 2026
- Estimated value
- €1,600,000
- Place of performance
- IE061
- Procedure
- Open procedure
- Lots
- 1
- Notice number
- 00622835-2026
- Reference
- 1c300609-376c-47b7-8bc5-6117a561ee24
- Official source
- Official source
CPV codes
- 79413000Servicios de consultoría en gestión de marketing
- 72212480Servicios de desarrollo de software de ventas, mercadotecnia e inteligencia empresarial
- 79342000Servicios de marketing
- 79342100Servicios de marketing directo
- 79340000Servicios de publicidad y de marketing
Description
Trinity is seeking to engage with a media strategy partner with global reach who can help the university achieve our ambitious national and international student recruitment targets at undergraduate and postgraduate levels, targeting key countries around the globe. One key aim of the university’s strategic plan 2025-2030 is to shape the future of the university to benefit Irish society and the wider world, see www.tcd.ie/strategy and the three main areas of student growth for the university which require Media Strategy, Planning and Buying Services at present are: 1. Trinity Global which manages undergraduate and postgraduate student recruitment for the 20 of the 24 Schools across the university, excluding the Trinity Business School and E3 listed below 2. Trinity Business School, which operates in a very competitive global private Business School landscape, www.tcd.ie/business. 3. E3, which has ambitious global student recruitment targets for 3 Schools and is committed to creating balanced solutions for a better world www.tcd.ie/e3 Each of the three areas above has a dedicated marketing resource which will engage with the successful agency regarding their specific national and glo…
Award criteria
- Cost — Cost @25%
- Quality — Quality at 75%
Awards
| Awarded to | Amount | Date |
|---|---|---|
| Dentsu Ireland Ltd | €1,600,000 | — |
Official publications
- TED · 00622835-2026 · 10 September 2026
- OJS · 175/2026 · 10 September 2026
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Frequently asked questions
- What is the estimated value of this tender?
- The estimated value published by the buyer is €1,600,000.
- Who is the buyer of this tender?
- The contracting authority is Education Procurement Service (EPS) (European Union).
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