Partnership Marketing Agency
Reference ocds-b5fd17-f3ec2d39-c626-4d3d-9808-73c4254d18e6 · H M Revenue & Customs
Awarded to 23RED LIMITED for £600,000.
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Amounts and figures
Description
Partnership marketing is a key channel in the communications mix. It will enable HMRC to extend its campaign reach, as well as find customers that are harder/impossible to reach through HMRC's own channels and paid advertising. The Director of Communications and CSLT have agreed to the need for partnership marketing. Partnership marketing involves working with third party organisations that will communicate on behalf of HMRC to their audience, leveraging the audience's trust in that organisation. These are mutually beneficial partnerships that meet both parties' objectives and audience need. HMRC requires an external partnership marketing agency to deliver this work. A partnership marketing agency has the necessary and unique skill set, experience, tools/systems, and human resources - which are not available within HMRC. The successful agency would support HMRC in building relationships with a diverse range of organisations and amplify messages to the HMRC's varying audiences.
Awards
| Awarded to | Amount | Date |
|---|---|---|
| 23RED LIMITED | £600,000 | 24 June 2024 |
Official publications
| Medium | Reference | Date |
|---|---|---|
| FTS | 388c0029-6883-40d2-9a3b-1f0ce8d37a1c-756222 | 22 July 2024 |
| Contracts Finder | 388c0029-6883-40d2-9a3b-1f0ce8d37a1c-756222 | 22 July 2024 |
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Frequently asked questions
- What is the deadline to bid for this tender?
- The submission deadline is 20 May 2024, 15:30. Check the official source, as dates can be modified.
- What is the estimated value of this tender?
- The estimated value published by the buyer is £900,000.
- Who is the buyer of this tender?
- The contracting authority is H M Revenue & Customs (United Kingdom).
- How can I bid for public tenders in the United Kingdom?
- Bids are submitted through the official public procurement portal in the United Kingdom. El Vínculo helps you find tenders and analyse their documents; submission always happens at the official source.
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