Framework Agreement for Media Buying Services (Public Information Notices) for the Public Sector
The Office of Government Procurement
Prior notice. Estimated value: €30,000,000.
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Amounts and figures
Description
In summary, the Services comprise: * Managing the media planning and buying activities of Framework Client(s) requiring public information notices and/or recruitment advertising; * Planning and buying media across press (national and local), digital (including social media) and radio channels; * Buying media applying the prices tendered (i.e. guaranteed % discounts on published rate cards for selected publications/platforms); * Exploiting any market opportunities to exceed these prices, for example by availing of short term special offers, seasonal discounts or other tactical buying strategies; * Negotiating media prices for specialist media titles, digital platforms or other channels, if required (these may include international channels); * Framework Clients will on occasion require full production of press and/or digital advertisements (e.g. templates/layout/typesetting), and may also require recording of content for radio advertisements.
Official publications
| Medium | Reference | Date |
|---|---|---|
| TED | 00111813-2025 | 19 February 2025 |
| OJS | 35/2025 | 19 February 2025 |
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Frequently asked questions
- What is the estimated value of this tender?
- The estimated value published by the buyer is €30,000,000.
- Who is the buyer of this tender?
- The contracting authority is The Office of Government Procurement (European Union).
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