UK_2024_English & Exams Content Marketing Framework
Reference ocds-b5fd17-98f10b6d-232d-47ff-99e8-d3b0163bd57a · British Council
Contract modification.
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Description
The British Council is tendering for the development of a content marketing framework for the English and Exams marketing function of the organisation. The British Council envisage the content marketing framework will be organised into three (3) lots as follows: 1. Lot 1: One (1) dedicated B2C content marketing agency on a retainer. 2. Lot 2: One (1) dedicated B2B content marketing agency on a retainer. 3. Lot 3: Three (3) content marketing agencies (B2B and/or B2C) on a framework agreement where work will be awarded on a demand basis. Projects/work will be awarded via a mini competition. The content marketing agencies on the framework are expected to collaborate with our existing creative and campaign agency partner in delivery and other agency partners on our roster. Expected range of content marketing services include but are not limited to strategically creating, distributing, optimizing, and managing content to achieve specific marketing goals of the British Council. This includes devising content strategies tailored to target audiences, creating engaging content across various formats and channels, distributing it effectively…
Official publications
| Medium | Reference | Date |
|---|---|---|
| FTS | 14ce66ab-b757-44ee-ad51-af87b5db401c-797177 | 25 October 2024 |
| Contracts Finder | 14ce66ab-b757-44ee-ad51-af87b5db401c-797177 | 25 October 2024 |
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Frequently asked questions
- What is the deadline to bid for this tender?
- The submission deadline is 10 December 2024, 23:59. Check the official source, as dates can be modified.
- Who is the buyer of this tender?
- The contracting authority is British Council (United Kingdom).
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