The Fares, Ticketing & Retail Subject Matter Expert
Reference ocds-b5fd17-539b6e55-7604-46f3-b0b3-b310d06488a9 · West Midlands Combined Authority
Awarded to WATERMAN ASPEN LIMITED for £151,200.
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Amounts and figures
Description
Transport for West Midlands (TfWM) requires specialist consultancy support to provide strategic and technical expertise in relation to fares, ticketing and retail arrangements as part of the Bus Reform Programme and franchising readiness activities. The services to be provided will include: • Review and assessment of existing fares, ticketing and retail arrangements across TfWM and bus operators, • Analysis of customer experience, accessibility, retail channels and customer journeys; • Development of strategic options, recommendations and implementations considerations for a future franchised environment; • Review of commercial, technical, operational and revenue management considerations associated with fares and ticketing arrangements; • Benchmarking against industry best practise and emerging trends within the transport sector; • Development of strategic roadmaps, programme planning inputs and risk and dependency considerations; • Stakeholder engagement, workshop participation and presentation of findings and recommendation and • Wider advisory support across relevant Bus Reform Programme workstreams where specialist fares, ticketing, retail or commercial expertise…
Awards
| Awarded to | Amount | Date |
|---|---|---|
| WATERMAN ASPEN LIMITED | £151,200 | 13 July 2026 |
Official publications
| Medium | Reference | Date |
|---|---|---|
| FTS | dc10d21b-f445-433d-a6f7-4efcc0135018-915743 | 28 September 2026 |
| Contracts Finder | dc10d21b-f445-433d-a6f7-4efcc0135018-915743 | 28 September 2026 |
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Frequently asked questions
- What is the deadline to bid for this tender?
- The submission deadline is 28 May 2026, 12:00. Check the official source, as dates can be modified.
- What is the estimated value of this tender?
- The estimated value published by the buyer is £151,200.
- Who is the buyer of this tender?
- The contracting authority is West Midlands Combined Authority (United Kingdom).
- How can I bid for public tenders in the United Kingdom?
- Bids are submitted through the official public procurement portal in the United Kingdom. El Vínculo helps you find tenders and analyse their documents; submission always happens at the official source.
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