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Awarded United Kingdom Services

SU113(26) Online Learning - Marketing and Student Recruitment Services

Buyer: Swansea University

Published
24 June 2026
Estimated value
£4,553,875
Place of performance
UK
Procedure
Open procedure
Lots
1
Notice number
059478-2026
Reference
ocds-h6vhtk-0656d9
Official source
Official source

CPV codes

Description

The University is seeking to award an initial 3-year contract, to commence in Spring 2026 with an option to extend for a further two one-year period (3+1+1) to develop and execute a comprehensive marketing and recruitment strategy for online learning programmes. Swansea University intends to launch Swansea University Online in September 2026. This ambitious programme of online learning will enhance and diversify the university’s educational portfolio and ensure that it remains relevant and attractive to the needs of all learners. Swansea University Online will combine the university’s existing expertise in educational innovation with external commercial partnership to market and recruit to high-quality online programmes and courses, at scale and at pace. The intention is to deliver new postgraduate taught programmes for both the UK and international markets from September 2026, with the potential addition of an undergraduate programme within the initial contract period. This tender is being run as a Light Touch Contract pursuant to section 9 of the Procurement Act 2023. The Contract Value stated is based on target anticipated student numbers recruited. Should numbers recruited be a…

Awards

Awarded toAmountDate
Online Education Services Limited £4,553,875 24 June 2026

Official publications

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Frequently asked questions

What is the estimated value of this tender?
The estimated value published by the buyer is £4,553,875.
Who is the buyer of this tender?
The contracting authority is Swansea University (United Kingdom).
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Data collected from official public procurement sources. Amounts as published by the buyer.