Search Engine Optimisation (SEO) Services
Buyer: Transport for Wales
- Published
- 7 May 2025
- Estimated value
- £600,000
- Place of performance
- UKL
- Procedure
- Open procedure
- Lots
- 1
- Notice number
- 019330-2025
- Reference
- ocds-h6vhtk-0429c3
- Official source
- Official source
CPV codes
- 72000000IT services: consulting, software development, Internet and support
- 72222000Information systems or technology strategic review and planning services
Description
2.1 This contract will help us develop and build our SEO strategy and deliver key SEO activities over a long-term relationship to cement our position as the go to organisation for travel in Wales and the borders. 2.2 Our key objectives are to Increase revenue, Enhance customer experience and Drive modal shift. As our SEO partner this may take the form of: - Building a solid Technical SEO platform. To ensure that the tfw.wales website is functioning as fast and as smooth as possible to be able to support demand of traffic levels and use of different devices. - Assessing on site SEO. To ensure we are found by users, important content is visible and the information is available and clear. - Identifying off site SEO opportunities and helping us leverage them. 2.3 As an organization we have a portfolio of 30+ websites/apps that are under our control. We’re currently in the middle of our ‘1 domain’ project which involves us closing down our subsites and absorbing them into our main website (tfw.wales) to create a ‘one stop shop’ website and app for users in Wales and the borders. Throughout this strategy we’ll need support to boost our main site’s SEO performance as well as optimizing th…
Awards
| Awarded to | Amount | Date |
|---|---|---|
| N21 GROUP LIMITED | — | — |
Official publications
- FTS · 019330-2025 · 7 May 2025
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Frequently asked questions
- What is the estimated value of this tender?
- The estimated value published by the buyer is £600,000.
- Who is the buyer of this tender?
- The contracting authority is Transport for Wales (United Kingdom).
- How can I bid for public tenders in the United Kingdom?
- Bids are submitted through the official public procurement portal in the United Kingdom. El Vínculo helps you find tenders and analyse their documents; submission always happens at the official source.
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