RBGKEW1378 - Market Research Framework
Reference ocds-h6vhtk-04d53f · Royal Botanic Gardens, Kew
Awarded to MUSTARD MARKET RESEARCH LTD and 3 others.
Interested in tenders like this? Get the next tenders like this one published in the United Kingdom by email. Free, no card needed.
Amounts and figures
Description
The purpose of the Market Research Framework is to build beneficial longer-term relationships with a set of high quality, agile, cost-effective suppliers who will understand the RBG Kew brand in depth. The purpose of this Specification is to update our framework agreement (roster) of suitably skilled and qualified research suppliers to deliver a range of market research projects across various audience groups, including but not limited to members, paying visitors, donors/patrons, digital visitors, prospective visitors/customers and broader audiences. Market research supports RBG Kew’s marketing and communications, membership activities, public programmes, digital and visitor experience, fundraising/development and commercial activity. We are looking for suppliers with experience in areas such as customer experience research, brand research, product development, market testing, audience understanding, pricing analysis and segmentation within cultural attractions, leisure, tourism, hospitality or retail sectors. Suppliers must be proficient in both online and on-site methodologies, conduct qualitative and quantitative research and process large volumes of data.
Awards
| Lot | Awarded to | Amount | Date |
|---|---|---|---|
| 1 | MUSTARD MARKET RESEARCH LTD | £750,000 | — |
| 1 | Morris Hargreaves McIntyre | £750,000 | — |
| 1 | The Nursery Research & Planning Ltd | £750,000 | — |
| 1 | Decision House Limited | £750,000 | — |
Official publications
| Medium | Reference | Date |
|---|---|---|
| FTS | 030352-2025 | 5 June 2025 |
Other tenders from Royal Botanic Gardens, Kew
See the buyer →- Palm House Conservation Package Published: 2 November 2026
- RBGKEW1571Membership Growth Consultancy Published: 7 October 2026
- RBGKEW1567 - Electrical Maintenance Services Published: 7 October 2026
- Palm House Conservation Package Published: 2 October 2026
- Kew Wakehurst Controlled Environment Facility Published: 27 August 2026
- RBGKEW1530 - Catering Services Wakehurst Published: 25 August 2026
- RBGKEW1455 - Catering Services - Kew Gardens Published: 25 August 2026
- Silk Road Steppe landscape Architect Procurement - RBGKEW1479 Published: 11 November 2025
- RBGKEW1479 - landscape Architect Procurement - Silk Road Steppe Published: 29 October 2025
- RBGKEW1471 - Face to face membership sales services Published: 4 September 2025
Previous and next from Royal Botanic Gardens, Kew
Similar open tenders
- ITT for Bangladesh FM Services FA67BSS32026
- Production services for the LGA Annual Conference 2027
- Extension of existing Dynamic Purchasing System (DPS) for External Print Services
- Dynamic Purchasing System for the provision of Specialist Professional Services
- Manpower Support for High Voltage Feeder Cable Renewal
- ESFM: FM- Soft Facilities Management Services for BE in Brasilia
Frequently asked questions
- Who is the buyer of this tender?
- The contracting authority is Royal Botanic Gardens, Kew (United Kingdom).
- How can I bid for public tenders in the United Kingdom?
- Bids are submitted through the official public procurement portal in the United Kingdom. El Vínculo helps you find tenders and analyse their documents; submission always happens at the official source.
How can I find out about similar tenders when they are published?
Create an account at el-vinculo.com and we give you a free month and set up your company's filters — contract type, CPV codes, value and territory — so you are the first to know when new tenders like this one come out in the United Kingdom. We email you as soon as one matching your profile is published, with the whole deadline ahead to prepare the bid.
Public tenders by region
Create a free account and receive new public tenders published in the United Kingdom that match your business, every day.