Media Buying and Channel Strategy Planning Service 2024 - 2027
Buyer: English Heritage
- Published
- 1 December 2023
- Estimated value
- £13,000,000
- Place of performance
- UKG
- Procedure
- Restricted procedure
- Lots
- 1
- Notice number
- 035544-2023
- Reference
- ocds-h6vhtk-03b827
- Official source
- Official source
CPV codes
- 79341000Advertising services
Description
English Heritage is looking to procure a media buying and channel planning to provide expertise and direct support in the channel planning and buying of media to help achieve 6.5m total visitors from 2024 with an increase annually;The appointed agency will need to provide the following services:1. Channel neutral, through the line, marketing channel strategy planning and media buying for English Heritage sites and events at local, regional and national level.2. Optimisation, Evaluation and reporting 3. Account management
Awards
| Awarded to | Amount | Date |
|---|---|---|
| McCann Erickson Central Ltd (UM Birmingham) | — | — |
Official publications
- FTS · 035544-2023 · 1 December 2023
Other tenders from English Heritage
- Retail Consultancy, Project Management, Design and Build Services for Stonehenge, Lindisfarne Priory and Belsay Hall and Gardens Shops
- Membership Magazine, Podcast and Commercial Advertising Services (English Heritage)
- Education Marketing Services 2024-26
- Ticketing - System Implementation and Support Partner
- NAV2013 Upgrade to Business Central - System Implementation and Support Partner
- English Heritage Electronic Point of Sales (EPoS) - System Implementation and Support Partner
- Play Areas for Heritage Sites 2025/26 (Project Play)
- Digital Advertising for Commercial
- Email Services Provider
- Operational and Interpretation Signage (2023)
Frequently asked questions
- What is the estimated value of this tender?
- The estimated value published by the buyer is £13,000,000.
- Who is the buyer of this tender?
- The contracting authority is English Heritage (United Kingdom).
- How can I bid for public tenders in the United Kingdom?
- Bids are submitted through the official public procurement portal in the United Kingdom. El Vínculo helps you find tenders and analyse their documents; submission always happens at the official source.
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