Media and Creative Services
Reference ocds-h6vhtk-0502d0 · Crown Commercial Service
Awarded to WAVEMAKER LIMITED and 5 others.
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Amounts and figures
Description
Crown Commercial Service, as the Authority, has put in place an agreement that will provide marketing and communication services to be used by Central Government Departments and all other UK Public Sector Bodies, including Local Authorities, Health, Police, Fire and Rescue, Education and Devolved Administrations. This commercial agreement will be the recommended vehicle for all Media and Creative Services required by UK Central Government Departments. This includes but is not limited to: - media strategy, planning and buying - creative strategy and ideation - content production and fulfilment - marketing events - strategic advice, media auditing and assurance services that support the running of marketing and communications campaigns. The framework will be established as follows: Lot 1 and Lot 2: for 4 years and 6 months which includes an initial 6 month non-trading mobilisation period. Lots 3, and 7: 4 years.
Lots (4)
| Lot | Description | CPV code | Amount |
|---|---|---|---|
| 1 | Lot 1 | 79340000 Advertising and marketing services | — |
| 2 | Lot 2 | 79340000 Advertising and marketing services | — |
| 3 | Lot 3 | 79340000 Advertising and marketing services | — |
| 4 | Lot 4 | 79340000 Advertising and marketing services | — |
Awards
| Lot | Awarded to | Amount | Date |
|---|---|---|---|
| 1 | WAVEMAKER LIMITED | £1,500,000,000 | 8 December 2025 |
| 2 | WPP plc | £20,000,000 | 8 December 2025 |
| 3 | OMD Group Limited | £20,000,000 | 8 December 2025 |
| 4 | DIGITAL UNLIMITED GROUP | £50,000,000 | 8 December 2025 |
| 4 | HAVAS UK LIMITED | — | 8 December 2025 |
| 4 | M&C SAATCHI (UK) LIMITED | — | 8 December 2025 |
Official publications
| Medium | Reference | Date |
|---|---|---|
| FTS | 080692-2025 | 8 December 2025 |
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