Media Advertising Buying (C8985)
Reference ocds-b5fd17-675bf0ea-071d-4597-8ad6-70bed6e6c0e7 · Anchor Hanover Group
Prior notice. Estimated value: £8,500,000.
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Amounts and figures
Description
The media agency shall work with Anchor to effectively plan, buy, monitor and report offline and online media for its Group product portfolio. Products and services to include care homes, rental housing, new housing for sale, and staff recruitment, plus any other business services where required. Overview: the provision of integrated offline and online media buying services for the Anchor Hanover Group. Deliverables: the media agency shall work with Anchor to effectively plan, buy, monitor and report offline and online media for its Group product portfolio. Products and services to include care homes, rental housing, new housing for sale, and staff recruitment, plus any other business services where required. Channel selection and management - all advertising channel activity must by optimised towards sales and occupancy targets. While other metrics are important, the primary KPI is always the volume/quality of leads fed into and through the marketing funnel. Market understanding - the agency is required to support Anchor in using effective insight, audience understanding and competitor analysis to target and position products and services to the most appropriate demogr…
Official publications
| Medium | Reference | Date |
|---|---|---|
| FTS | 1ecdce44-25b7-4f30-b1e0-5ee4e9d00aba-824028 | 6 February 2025 |
| Contracts Finder | 1ecdce44-25b7-4f30-b1e0-5ee4e9d00aba-824028 | 6 February 2025 |
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Frequently asked questions
- What is the estimated value of this tender?
- The estimated value published by the buyer is £8,500,000.
- Who is the buyer of this tender?
- The contracting authority is Anchor Hanover Group (United Kingdom).
- How can I bid for public tenders in the United Kingdom?
- Bids are submitted through the official public procurement portal in the United Kingdom. El Vínculo helps you find tenders and analyse their documents; submission always happens at the official source.
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