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Prior notice United Kingdom Services

Creative Campaign Development and Delivery

Buyer: Department for Work & Pensions

Published
13 May 2026
Estimated value
£15,000,000
Place of performance
UK
Procedure
Restricted procedure
Lots
1
Notice number
043809-2026
Reference
ocds-h6vhtk-06976d
Official source
Official source

CPV codes

Description

Contract for the creative development and delivery of Universal Credit and legacy benefit campaigns, Pensions campaigns, Labour Market campaigns, and Disability and Inclusion campaigns. To evolve the Authority's strategic approach to all Campaigns. To help set direction and evaluate future creative needs for the Authority's Communications Directorate. It will also require close working with our media planning and research agencies to understand our audience segmentation and marketing tasks. To ensure cost effective supply of concepts, illustration, creative photography, copywriting, post production services and any service deemed essential by the Agency or the Authority to the success of the campaign, whether that be directly or by means of subcontractors. DWP would like the market to be aware that this may be an aggregated procurement with DfE.

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Frequently asked questions

What is the estimated value of this tender?
The estimated value published by the buyer is £15,000,000.
Who is the buyer of this tender?
The contracting authority is Department for Work & Pensions (United Kingdom).
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Data collected from official public procurement sources. Amounts as published by the buyer.