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C086/2026/2027- Business Events Industry Engagement & Lead Generation

Buyer: Llywodraeth Cymru / Welsh Government

Published
29 September 2026
Submission deadline
19 October 2026
Estimated value
£130,000
Place of performance
UKL
Procedure
Open procedure
Lots
1
Documents
1
Notice number
091870-2026
Reference
ocds-h6vhtk-07756a
Official source
Official source

CPV codes

Description

The Welsh Government seeks to appoint a contractor to deliver and further develop a pan-Wales programme of business events industry engagement and lead generation activity over a two-year period. Building on the findings and recommendations of the Mid and West Wales Regional Engagement Pilot, the programme will support the development of stronger regional networks, increased industry collaboration, improved destination readiness and enhanced lead generation activity that aligns with the National Events Strategy for Wales, Tourism strategies and wider Welsh Government priorities. The programme is intended to build long-term industry capability and resilience, enabling stakeholders to take increasing ownership of engagement, collaboration and opportunity development activity beyond the life of the contract. The primary aims and objectives of the contract are to: • Strengthen engagement with business events stakeholders across Wales. • Increase industry awareness and understanding of business events opportunities and support available through Meet In Wales. • Develop stronger regional networks and improve collaboration between destinations, local authorities, venues, hotels and indus…

Official publications

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Frequently asked questions

What is the deadline to bid for this tender?
The submission deadline is 19 October 2026. Check the official source, as dates can be modified.
What is the estimated value of this tender?
The estimated value published by the buyer is £130,000.
Who is the buyer of this tender?
The contracting authority is Llywodraeth Cymru / Welsh Government (United Kingdom).
How can I bid for public tenders in the United Kingdom?
Bids are submitted through the official public procurement portal in the United Kingdom. El Vínculo helps you find tenders and analyse their documents; submission always happens at the official source.
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Data collected from official public procurement sources. Amounts as published by the buyer.