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2026-821 Social for Campaign Media Buying

Buyer: AGRICULTURE AND HORTICULTURE DEVELOPMENT BOARD

Published
10 August 2026
Submission deadline
16 September 2026
Estimated value
£5,000,000
Place of performance
UK
Procedure
Open procedure
Lots
1
Documents
1
Notice number
075543-2026
Reference
ocds-h6vhtk-06dfaf
Official source
Official source

CPV codes

Description

AHDB is seeking an experienced social media planning and buying agency to develop, deliver, implement and optimise paid social campaigns across its Beef & Lamb, Pork and Dairy sectors. Campaign activity will support and integrate with AHDB’s broader always on marketing programme, ensuring a coordinated and impactful approach across campaign bursts and key periods. They will work alongside the current social media agency who develop the creative content for campaigns and manage paid advertising outside of campaign bursts. The successful agency will act as a partner to AHDB, working collaboratively to maximise the campaign performance, audience engagement and return on investment. The agency will bring proven expertise in delivering high-performing consumer food and drink campaigns, leveraging audience insight, data-driven planning and platform-specialist knowledge to achieve both awareness, reach and behavioural change objectives, while delivering measurable business outcomes. The successful agency should demonstrate: • Strong experience planning and buying large-scale paid social campaigns. • Experience within food or drink • Strong understanding of health-conscious and family a…

Official publications

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Frequently asked questions

What is the deadline to bid for this tender?
The submission deadline is 16 September 2026. Check the official source, as dates can be modified.
What is the estimated value of this tender?
The estimated value published by the buyer is £5,000,000.
Who is the buyer of this tender?
The contracting authority is AGRICULTURE AND HORTICULTURE DEVELOPMENT BOARD (United Kingdom).
How can I bid for public tenders in the United Kingdom?
Bids are submitted through the official public procurement portal in the United Kingdom. El Vínculo helps you find tenders and analyse their documents; submission always happens at the official source.
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Data collected from official public procurement sources. Amounts as published by the buyer.