002397 - Extend the contract for Mosaic Experian segmentation data
Buyer: Durham County Council
- Published
- 5 November 2025
- Estimated value
- £40,121
- Place of performance
- UKC
- Procedure
- Direct award
- Lots
- 1
- Notice number
- 071322-2025
- Reference
- ocds-h6vhtk-05db1f
- Official source
- Official source
CPV codes
- 72000000IT services: consulting, software development, Internet and support
Description
Experian provides unique geodemographic segmentation systems for the public sector, applying the principles of geodemography to consumer household and individual data. Culture, Sport and Tourism are using the data to develop services and reduce costs. We need to renew the contract to continue this work. There are no other systems which provide this data and we need to continue to use Mosaic otherwise our ongoing research work would become void which is a waste of time and resource.
Awards
| Awarded to | Amount | Date |
|---|---|---|
| Experian Marketing Services | — | — |
Official publications
- FTS · 071322-2025 · 5 November 2025
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Frequently asked questions
- What is the estimated value of this tender?
- The estimated value published by the buyer is £40,121.
- Who is the buyer of this tender?
- The contracting authority is Durham County Council (United Kingdom).
- How can I bid for public tenders in the United Kingdom?
- Bids are submitted through the official public procurement portal in the United Kingdom. El Vínculo helps you find tenders and analyse their documents; submission always happens at the official source.
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