RFT for the provision of media strategy, buying and planning services for the Insolvency Service of Ireland
Department of Justice, Home Affairs and Migration
Awarded to Dentsu Ireland Ltd for €2,440,000.
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Amounts and figures
Description
The Insolvency Service of Ireland (ISI) is an independent statutory body that was established on the 1 March 2013 by the Personal Insolvency Act 2012 (the “Act”) to deal with personal insolvency. The functions of the ISI are set out in section 9 of the Act .The Services shall include but are not limited to the following: • Management of the media strategy, planning and buying activities; • Preparation of media plans based on briefs supplied by the ISI; • Analysis and interpretation of the ISI’s data to inform media strategy, planning and buying decisions: • Analysis of the media consumption habits of those segments of society at which the ISI’s communications strategy is primarily targeted; • Detailed analysis of media channels and provision of updates to the ISI on evolving patterns and techniques; • Purchase of media space and time on behalf of the ISI [applying (where available) any centrally negotiated media discounts] at the most economically advantageous rate, but also seeking to add further value by exploiting tactical media buying opportunities that may arise from time to time; • Assisting in the development of the ISI’s integrated marketing communications plan; • Providing…
Award criteria
| Type | Criterion | Weight |
|---|---|---|
| Quality | Quality @ 70% | 70% |
| Cost | Cost @ 30% | 30% |
Awards
| Lot | Awarded to | Amount | Bids received | Date |
|---|---|---|---|---|
| LOT-0001 | Dentsu Ireland Ltd | €2,440,000 | 5 | 20 November 2024 |
Official publications
| Medium | Reference | Date |
|---|---|---|
| TED | 00345587-2025 | 28 May 2025 |
| OJS | 102/2025 | 28 May 2025 |
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Frequently asked questions
- What is the estimated value of this tender?
- The estimated value published by the buyer is €2,440,000.
- Who is the buyer of this tender?
- The contracting authority is Department of Justice, Home Affairs and Migration (European Union).
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- Bids are submitted through the official public procurement portal in the European Union. El Vínculo helps you find tenders and analyse their documents; submission always happens at the official source.
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