Provision of Campaign Management Solution (CMS) for Expressway.ie Website
Reference 6664b873-4f27-443a-8ed0-01ef7d0539e8 · Bus Eireann/Irish Bus
Closed. Submission deadline: 28 June 2024. Estimated value: €300,000.
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Amounts and figures
Description
The Contracting Authority proposes to award a Contract for the provision of Campaign Management Solution for Expressway.ie website. This will allow Bus Éireann to actively engage with its Expressway customer base through targeted campaign, tailored first time customer interactions etc. across different channels for an initial three (3) year period. The Contracting Authority reserves the right to extend this Contract for further 2 x twelve (12) month periods., resulting in the maximum potential being no more than sixty (60) months. Key features of the Service, which The Contracting Authority seeks to implement, may include: • Tracking of your customers' behaviour, be it online or through backend integrations and imports. • Advanced analytics and segmentations of the tracked data, boosted by AI-powered predictive capabilities. • Single customer view allowing your analyses dig deep on a customer level. • Omni-channel orchestration that allows you to automatize communication with your customers through email, SMS, web layers or notifications. • Personalization of your communication based on advanced custom conditions. • Product recommendations engines. • Comprehensive email management …
Award criteria
| Type | Criterion | Weight |
|---|---|---|
| Quality | As per ITT Documents | — |
| Cost | As per ITT Documents | — |
Official publications
| Medium | Reference | Date |
|---|---|---|
| TED | 00378521-2024 | 26 June 2024 |
| OJS | 123/2024 | 26 June 2024 |
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Frequently asked questions
- What is the deadline to bid for this tender?
- The submission deadline is 28 June 2024, 17:00. Check the official source, as dates can be modified.
- What is the estimated value of this tender?
- The estimated value published by the buyer is €300,000.
- Who is the buyer of this tender?
- The contracting authority is Bus Eireann/Irish Bus (European Union).
- How can I bid for public tenders in the European Union?
- Bids are submitted through the official public procurement portal in the European Union. El Vínculo helps you find tenders and analyse their documents; submission always happens at the official source.
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