Media strategy and media space purchase for ARTE.tv in Spain, Poland, Italy, English-speaking Europe
Buyer: ARTE G.E.I.E.
- Published
- 6 November 2024
- Estimated value
- €2,000,000
- Procedure
- Negotiated procedure
- Notice number
- 00675303-2024
- Reference
- b130a8ba-efb6-4706-a905-928c55727eec
- Official source
- Official source
CPV codes
- 79000000Servicios a empresas: legislación, mercadotecnia, asesoría, selección de personal, imprenta y seguridad
- 79340000Servicios de publicidad y de marketing
Description
To further develop its pan-European communication and marketing strategy, ARTE G.E.I.E. is currently looking for (a) digital media agency(ies) to help promote its programmes in Europe outside France and Germany, in the following languages: English, Spanish, Polish and Italian in the European territories of Spain, Poland, Italy and English-speaking countries in Europe. Thanks to the European Development department and the support of the European Commission, ARTE is today becoming a European cultural platform which addresses 70% of Europeans in their mother tongue as part of its online content is available in six languages i.e. English, Spanish, Polish and Italian alongside French and German. ARTE's catalogue in 6 languages is made available on ARTE’s own digital platforms (arte.tv, applications for mobile and Smart TV) as well as on selected social media channels. The offering in six languages is available for free Europe-wide and, for half of the catalogue, worldwide. This contract’s purpose is to promote ARTE.tv as a brand and its catalogue in the before-mentioned target countries, Agencies can apply to cover one, two, three or four of the following markets: • Spain • Poland •…
Lots (4)
| Lot | Description | CPV code | Amount |
|---|---|---|---|
| 1 | Media strategy and media space purchase for ARTE.tv in Spain | 79340000 Servicios de publicidad y de marketing | €500,000 |
| 2 | Media strategy and media space purchase for ARTE.tv in Poland | 79340000 Servicios de publicidad y de marketing | €500,000 |
| 3 | Pays 1Media strategy and media space purchase for ARTE.tv in Italy | 79340000 Servicios de publicidad y de marketing | €500,000 |
| 4 | Media strategy and media space purchase for ARTE.tv in English-speaking Europe | 79340000 Servicios de publicidad y de marketing | €500,000 |
Award criteria
- Quality — Technical value
- Cost — Financial offer
- Quality — Social and environmental responsibility
- Quality — Personal data
- Quality — Technical offer
- Quality — Technical offer
- Quality — Technical offer
- Price — Financial offer
- Price — Financial offer
- Price — Financial offer
Awards
| Awarded to | Amount | Date |
|---|---|---|
| NUMBERLY | €500,000 | — |
| NUMBERLY | €500,000 | — |
| NUMBERLY | €500,000 | — |
| NUMBERLY | €500,000 | — |
| WEBTALK | — | — |
| SPIN INTERACTIVE | — | — |
| WEBTALK | — | — |
| SPIN INTERACTIVE | — | — |
| ANINPRO CREATIVE, S.L. | — | — |
| SPIN INTERACTIVE | — | — |
Official publications
- TED · 00675303-2024 · 6 November 2024
- OJS · 216/2024 · 6 November 2024
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Frequently asked questions
- What is the estimated value of this tender?
- The estimated value published by the buyer is €2,000,000.
- Who is the buyer of this tender?
- The contracting authority is ARTE G.E.I.E. (European Union).
- How can I bid for public tenders in European Union?
- Bids are submitted through the official procurement portal of European Union. El Vínculo helps you find tenders and analyse their documents; submission always happens at the official source.
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