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Awarded United Kingdom Services

The Student Room - purchase of

Buyer: Liverpool John Moores University

Published
27 May 2025
Place of performance
UKC
Procedure
Direct award
Lots
1
Notice number
027820-2025
Reference
ocds-h6vhtk-05273c
Official source
Official source

CPV codes

Description

The Student Room is a well-known tool used by prospective students to research Higher Education options. It is a discussion forum in which users can ask peers about universities and delve deeply into the student perspective. It is well-known in the sector and is a strong brand that prospective students are aware of and draw information from. UCAS have found from surveys that online student reviews are consistently one of the top factors when applicants are asked about the most important factors when making decisions about where to study. When enquirers are researching options using a search engine, posts in The Student Room frequently appear and can be positive or negative about the university. Having a paid subscription to the service enables us to respond to posts using official university profiles, enabling us to answer questions from enquirers and to help negate negative comments, thus increasing brand reputation and contributing to student recruitment objectives. Posts on The Student Room are public so it is important to put resources into such a visible forum. Not having a paid subscription would mean that queries from prospective students interested in study at LJMU would b…

Awards

Awarded toAmountDate
The Student Room — —

Official publications

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The contracting authority is Liverpool John Moores University (United Kingdom).
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Data collected from official public procurement sources. Amounts as published by the buyer.