Student Recruitment Marketing Agency Framework
Buyer: University of Exeter
- Published
- 23 January 2026
- Estimated value
- £2,850,000
- Place of performance
- UKK4
- Lots
- 1
- Notice number
- 006280-2026
- Reference
- ocds-h6vhtk-060d8f
- Official source
- Official source
CPV codes
- 79340000Advertising and marketing services
- 79342000Marketing services
- 79342100Direct marketing services
Description
The University is looking to establish a multi‑supplier Framework Agreement for marketing, media planning and buying, and campaign delivery services. The Framework will support brand and reputation activity, student recruitment (UG, PGT and where relevant B2B), international marketing, and the growth of online programmes. We are seeking a group of experienced suppliers who can provide strategic insight, high‑quality campaign delivery, and access to specialist expertise across key domestic and international markets. Framework partners must demonstrate proven higher education experience, the ability to work collaboratively across complex stakeholder groups, and a commitment to transparent pricing, innovation, regulatory compliance and value for money. The Framework will be used for a range of activity including integrated campaign planning, media buying, optimisation, analytics and reporting. Suppliers will be appointed to provide flexible capacity and diverse capability, with call‑offs awarded via direct award or mini‑competition depending on project requirements.
Official publications
- FTS · 006280-2026 · 23 January 2026
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Frequently asked questions
- What is the estimated value of this tender?
- The estimated value published by the buyer is £2,850,000.
- Who is the buyer of this tender?
- The contracting authority is University of Exeter (United Kingdom).
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- Bids are submitted through the official public procurement portal in the United Kingdom. El Vínculo helps you find tenders and analyse their documents; submission always happens at the official source.
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