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Prior notice United Kingdom Services

Provision of on train and gateline advertising

Buyer: SOUTH WESTERN RAILWAY LIMITED

Published
20 July 2026
Estimated value
£9,000,000
Place of performance
UKC
Lots
1
Notice number
068357-2026
Reference
ocds-h6vhtk-06cf19
Official source
Official source

CPV codes

Description

Rail Advertising and Ticket Gate Advertising Concession South Western Railway Ltd intends to procure a commercial advertising concession under which a supplier will market, sell and manage paid advertising across on‑train media and station ticket gate media on behalf of South Western Railway Ltd. The appointed supplier will secure advertisers, manage sales activity, collect advertising revenue and provide management information, sharing revenue with South Western Railway Ltd under an agreed commercial model. The new concession is expected to protect an established revenue baseline while placing greater emphasis on incremental revenue growth, innovation and performance. South Western Railway Ltd services and stations included in this concession extend widely across South West London, Surrey, Berkshire, Hampshire, Dorset, Wiltshire and Devon including Guildford, Basingstoke, Portsmouth, Southampton, Salisbury, Bournemouth, Weymouth and Exeter. The anticipated high level supplier requirements are as follows, however are subject to change following premarket engagement: • Fulfil on‑train commercial advertising space across a variety of formats within the South Western Railway Ltd fleet…

Official publications

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Frequently asked questions

What is the estimated value of this tender?
The estimated value published by the buyer is £9,000,000.
Who is the buyer of this tender?
The contracting authority is SOUTH WESTERN RAILWAY LIMITED (United Kingdom).
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Data collected from official public procurement sources. Amounts as published by the buyer.