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Essex
Awarded United Kingdom Services

PL0093 - Project THRIVE

Reference ocds-h6vhtk-04b53c · Essex County Council

Awarded to FIRST ESSEX BUSES LIMITED.

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Amounts and figures

4
Lots

Description

Project THRIVE - A research project that will investigate and evaluate a range of initiatives which aim to grow patronage on bus services. Essex County Council (ECC) has been allocated £4.9m in 2023/24 and £4.9m in 2024/25 from Department for Transport (DfT) Bus Service Improvement Plan Plus (BSIP+) funding, this BSIP+ funding will be used to support a range of initiatives that were set out in the Essex Bus Service Improvement Plan. The Thrive research project was originally set out in the Essex County Council Bus Service Improvement Plan 2021-2026 which was published in 2021. The aim of the Thrive research project is to explore what targeted measures may drive growth in market town bus services. This data led project will test a range of initiatives and assess which has the greatest impact on driving passenger growth. ECC must ensure that all funding conditions under the BSIP+ Funding agreement are complied with - As defined in the BSIP Memorandum of Understanding (MoU) : 3.2 The Authority may use the funding to target it on the actions that they – and local operators through their Enhanced Partnership (where relevant) – believe will deliver the best overall outcomes in growing lo…

Lots (4)

LotDescriptionCPV codeAmount
1 Route Specific Marketing
UKH3
60112000 Public road transport services —
2 Digital Only Promotion
UKH3
60112000 Public road transport services —
3 Better Information
UKH3
60112000 Public road transport services —
4 Increased Frequency
UKH3
60112000 Public road transport services —

Awards

LotAwarded toAmountDate
1
Route Specific Marketing
FIRST ESSEX BUSES LIMITED £97,000 —
3
Better Information
FIRST ESSEX BUSES LIMITED £160,000 —

Official publications

MediumReferenceDate
FTS 049746-2025 19 August 2025

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Data collected from official public procurement sources. Amounts as published by the buyer.