International Managed Services
Buyer: Cardiff University
- Published
- 22 July 2024
- Estimated value
- £199,600
- Place of performance
- UKL22
- Procedure
- Direct award
- Lots
- 1
- Notice number
- 022639-2024
- Reference
- ocds-h6vhtk-048336
- Official source
- Official source
CPV codes
- 79340000Advertising and marketing services
- 79342000Marketing services
- 79342100Direct marketing services
- 79413000Marketing management consultancy services
- 98910000Services specific to international organisations and bodies
Description
A multi-year strategic marketing campaign which supports Cardiff University and our aims to grow international numbers by implementing and managing marketing activity to generate interest, awareness and enquiries into IDP offices from key markets. This activity is part of a wider institutional objective to shape the international student cohort and diversify away from the ‘traditional’ markets that Cardiff is currently strong in. Agent counsellors support these enquiries to make applications to the University, and subsequently enrol. Services include: - Media marketing - Social media marketing - Advertising - Content creation and delivery - Network engagement - Client success sessions - Client reporting, analysis and recommendations This managed service will complete the pipeline for students subsequently enrolling. It provides the opportunity to have a complete pipeline with one organisation.
Awards
| Awarded to | Amount | Date |
|---|---|---|
| IDP Connect Ltd | — | — |
Official publications
- FTS · 022639-2024 · 22 July 2024
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Frequently asked questions
- What is the estimated value of this tender?
- The estimated value published by the buyer is £199,600.
- Who is the buyer of this tender?
- The contracting authority is Cardiff University (United Kingdom).
- How can I bid for public tenders in the United Kingdom?
- Bids are submitted through the official public procurement portal in the United Kingdom. El Vínculo helps you find tenders and analyse their documents; submission always happens at the official source.
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