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Awarded United Kingdom Services

Digital Asset Management

Buyer: OAK NATIONAL ACADEMY LIMITED

Published
16 June 2025
Estimated value
£20,085
Place of performance
UK
Procedure
Direct award
Lots
1
Notice number
032500-2025
Reference
ocds-h6vhtk-05490c
Official source
Official source

CPV codes

Description

This contract is being directly awarded to Cloudinary under Section 41(1)(a) of the Procurement Act 2023 on the basis that Cloudinary is the only supplier capable of delivering the required service for technical reasons. The contract supports the Oak National Academy's core platform, which enables free-to-access educational content aligned with the national curriculum. The Oak platform is uniquely reliant on Cloudinary's proprietary image and video processing infrastructure. This dependency is hard-coded within the platform's architecture and embedded across hundreds of thousands of content items used by schools across England. Replicating this technical solution, or migrating to an alternative provider, would result in disproportionate operational disruption, high cost, and unacceptable delay to service continuity, particularly during the academic year. Market testing has confirmed that no other supplier offers a solution compatible with Oak's existing content schema, metadata frameworks, or custom delivery APIs without fundamental redevelopment of the platform. As such, Cloudinary remains the only supplier technically capable of meeting the current requirements without significan…

Awards

Awarded toAmountDate
Cloudinary UK Ltd — —

Official publications

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Frequently asked questions

What is the estimated value of this tender?
The estimated value published by the buyer is £20,085.
Who is the buyer of this tender?
The contracting authority is OAK NATIONAL ACADEMY LIMITED (United Kingdom).
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Data collected from official public procurement sources. Amounts as published by the buyer.