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Awarded United Kingdom Services

Creative Marketing Services (Sales) framework

Buyer: Anchor Hanover Group

Published
31 October 2025
Estimated value
£10,000,000
Place of performance
UKC
Procedure
Restricted procedure
Lots
1
Notice number
070178-2025
Reference
ocds-h6vhtk-0519ea
Official source
Official source

CPV codes

Description

Closed framework with a panel of four creative marketing agencies to lead on the planning, delivery, and ongoing promotion of our new build sales programme, marketed under our dedicated sales brand, Life in Place. Appointed agencies will be commissioned for campaign and project-based work across the development pipeline and the panel of collaborative partners will have a strong understanding of the property sector, who can deliver intelligent, insight-led creative content that resonates with older homebuyers and their families through emotive, effective, and well-target campaigns. Anchor's direct estimated spend is likely to be circa £1m across the 4 years.

Awards

Awarded toAmountDate
FLUID IDEAS LIMITED — —
WE ARE FRED CREATIVE LTD — —
STEFFCO LIMITED — —
Mediaworks UK Limited — —

Official publications

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Frequently asked questions

What is the estimated value of this tender?
The estimated value published by the buyer is £10,000,000.
Who is the buyer of this tender?
The contracting authority is Anchor Hanover Group (United Kingdom).
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Data collected from official public procurement sources. Amounts as published by the buyer.