Communications Quantitative Call-Off Contract
Buyer: Department for Transport
- Published
- 18 June 2024
- Estimated value
- £2,250,000
- Place of performance
- UK
- Procedure
- Direct award
- Lots
- 1
- Notice number
- 018786-2024
- Reference
- ocds-h6vhtk-0470dc
- Official source
- Official source
Description
Once appointed, the successful Agency will be required to provide the following research services for the Client: 4.1.1 Research Services and Analysis: A programme of cost-effective research and analysis services across the Client’s Marketing and low and no-cost communication campaigns, measuring and benchmarking key attitudinal and behavioural shifts, and delivering other research services as new needs emerge. 4.1.2 Campaign Tracking and Evaluation: continuing the tracking and evaluation of the THINK! road safety campaign and the inclusive transport campaign, as well as bi-annual THINK! Omnibus tracking research. Deliver the Transport Perceptions Tracker to measure awareness and confidence in the Client’s low and no-cost communications. 4.1.3 Methodology and Insights: use consistent and comparable methodology, present insights and recommendations based on results, and respond to briefs and challenges with innovative and cost-effective research solutions. 4.1.4 Account Management: provide a professional, strong, effective and stable core management team for the Client. 4.1.5 Emerging projects: the Department for Transport, its Agencies and relevant delivery partners ma…
Awards
| Awarded to | Amount | Date |
|---|---|---|
| Verian Group UK Ltd | — | — |
Official publications
- FTS · 018786-2024 · 18 June 2024
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Frequently asked questions
- What is the estimated value of this tender?
- The estimated value published by the buyer is £2,250,000.
- Who is the buyer of this tender?
- The contracting authority is Department for Transport (United Kingdom).
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