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Cambridgeshire & Peterborough Visitor Economy - Destination Management Plan

Buyer: Cambridgeshire & Peterborough Combined Authority

Published
22 September 2025
Submission deadline
6 October 2025
Estimated value
£100,000
Procedure
Open procedure
Documents
1
Notice number
058431-2025
Reference
ocds-h6vhtk-059ede
Official source
Official source

CPV codes

Description

The aim of this commission is to help build a compelling and robust storytelling narrative and brand, inspired by the region’s varied offer that better reflects the area, and to help develop an overarching Destination Management Plan for the region that can be woven into every touchpoint for the Cambridgeshire & Peterborough’s visitor economy to: • Unlock and promote the region’s distinctive heritage and tourism offer - to create a seamless visitor journey underpinned by clear storytelling, local advocacy and connected thematic itineraries, positioning the region as an outstanding destination of both domestic and international appeal. • Build upon the strength of Cambridge and its existing Destination Management Plan to utilise the asset ensuring regional spread of visitor benefits. • Strengthen the resilience of the region’s visitor economy by driving business growth, addressing skills gaps, and encouraging regenerative tourism, to increase visitor dwell times and spend, encourage longer stays and reduce to seasonal peaks. The Contract is intended to start week from commencing 13th October 2025 or as otherwise agreed. The Contract includes an option to extend for a further period …

Lots (2)

LotDescriptionCPV codeAmount
1 Lot 1 - Destination Management Plan for Cambridgeshire & Peterborough 73000000 Research and development services and related consultancy services £50,000
2 Lot 2 – Story Telling Narrative and Brand Development 73000000 Research and development services and related consultancy services £50,000

Official publications

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Frequently asked questions

What is the deadline to bid for this tender?
The submission deadline is 6 October 2025. Check the official source, as dates can be modified.
What is the estimated value of this tender?
The estimated value published by the buyer is £100,000.
Who is the buyer of this tender?
The contracting authority is Cambridgeshire & Peterborough Combined Authority (United Kingdom).
How can I bid for public tenders in the United Kingdom?
Bids are submitted through the official public procurement portal in the United Kingdom. El Vínculo helps you find tenders and analyse their documents; submission always happens at the official source.
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Data collected from official public procurement sources. Amounts as published by the buyer.