BTA2115 Digital Asset Management System
Buyer: British Tourism Authority t/a VisitBritain/VisitEngland
- Published
- 31 January 2025
- Submission deadline
- 3 March 2025
- Estimated value
- £532,000
- Place of performance
- UKG31
- Procedure
- Open procedure
- Lots
- 1
- Notice number
- 003253-2025
- Reference
- ocds-h6vhtk-04da80
- Official source
- Official source
Description
BTA launched its first in-house DAM system in 2021 as part of the Digital Transformation programme to deliver a new forward looking, digital ecosystem which included the integration with a new single scalable global content management system (CMS). The DAM provides BTA staff with a single source of truth for compliant, high-quality assets to support them with the delivery of their marketing activity. It also offers BTA partners, media and the travel industry access to free to download images and video to use in the positive promotion of travel to the UK. We have 250+ staff operating in 23 offices across 21 overseas markets and over 3000 registered external users across 70 countries.
Official publications
- FTS · 003253-2025 · 31 January 2025
Other tenders from British Tourism Authority t/a VisitBritain/VisitEngland
Frequently asked questions
- What is the deadline to bid for this tender?
- The submission deadline is 3 March 2025. Check the official source, as dates can be modified.
- What is the estimated value of this tender?
- The estimated value published by the buyer is £532,000.
- Who is the buyer of this tender?
- The contracting authority is British Tourism Authority t/a VisitBritain/VisitEngland (United Kingdom).
- How can I bid for public tenders in the United Kingdom?
- Bids are submitted through the official public procurement portal in the United Kingdom. El Vínculo helps you find tenders and analyse their documents; submission always happens at the official source.
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