Aberdeen Destination Marketing and Development Service
Reference ocds-h6vhtk-06ce78 · Aberdeen City Council
Prior notice. Estimated value: £900,000.
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Amounts and figures
Description
Aberdeen City Council is seeking market engagement to inform the potential procurement of a city-focused Aberdeen Destination Marketing and Development Service, funded through the Aberdeen Visitor Levy, which is due to apply from 1 April 2027. The proposed service would support Aberdeen’s position as a leading visitor destination by delivering destination marketing, city promotion, market intelligence, business engagement, product development and visitor economy development activity. It would seek to increase awareness of Aberdeen, grow visitor numbers and length of stay, support accommodation demand, amplify the city’s cultural, events, heritage, hospitality, leisure and business tourism offer, and contribute to the city’s wider economic transition. The service is expected to focus on Aberdeen city while recognising that the wider regional offer — including landscapes, coastline, castles, golf, food and drink, outdoor activity and touring itineraries — forms an important part of the destination proposition. The Council is also interested in how the service should interface with convention bureau and business events activity where this supports additional visitors, bed nights and e…
Official publications
| Medium | Reference | Date |
|---|---|---|
| FTS | 068074-2026 | 20 July 2026 |
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Frequently asked questions
- What is the estimated value of this tender?
- The estimated value published by the buyer is £900,000.
- Who is the buyer of this tender?
- The contracting authority is Aberdeen City Council (United Kingdom).
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