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Awarded European Union ServicesFramework agreement

Rahmenvertrag mit Social Media und Brand and Campaign Agenturen

Buyer: BKK VBU

Published
2 July 2024
Place of performance
DE300
Procedure
Open procedure
Notice number
00392544-2024
Reference
7fc061e8-799b-4500-a1e8-adeec6dcc4e4
Official source
Official source

CPV codes

Description

Gegenstand der Ausschreibung in zwei Losen sind Los 1: Leistungen einer Social Media Agentur: u.a. strategische Beratung des internen Teams zu Social Media Trends und effektiven Strategien, Gestaltung und Pflege von Influencer-Beziehungen, kreativer Content-Erstellung, der Planung und Umsetzung von Paid Social Media Kampagnen Los 2: Leistungen einer Brand and Campaign Agentur: u.a. Mediaplanung und -buchung für Kampagnen, Beratung zur Markenpositionierung und zur Erreichung der Marketingziele, der Analyse der Zielgruppe, der Festlegung der Mediaziele, der Erstellung des Mediaplans sowie der Bewertung der Medialeistung

Lots (2)

LotDescriptionCPV codeAmount
1 Social Media Agentur
DE300
79340000 Servicios de publicidad y de marketing
2 Brand and Campaign Agentur
DE300
79340000 Servicios de publicidad y de marketing

Award criteria

Awards

Awarded toAmountDate
We are Family GmbH & Co. KG
We are Family GmbH & Co. KG

Official publications

Other tenders from BKK VBU

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Data collected from official public procurement sources. Amounts as published by the buyer.